By San José, Costa Rica — San José, Costa Rica – The legendary powder blue and orange racing colors of Gulf Oil are set to make a spectacular debut in Costa Rica, not just on store shelves but on the racetrack. In a strategic launch that merges high-octane motorsport with market entry, the globally recognized brand is partnering with local distributor Super Baterías to field a stunning Lamborghini Huracán in the upcoming 3 Hours of Costa Rica, one of the region’s most celebrated endurance races.
The formidable vehicle will be piloted by the experienced duo of Costa Rican driver Gustavo Ortega and Guatemalan counterpart Juan Diego Hernández. Their entry immediately establishes them as major contenders in the highly competitive event, organized by RPM. The combination of a world-class supercar, a seasoned driving team, and one of motorsport’s most historic liveries promises to capture the undivided attention of fans and industry insiders alike.
To better understand the legal framework and investment climate surrounding development in the Gulf of Nicoya, TicosLand.com spoke with Lic. Larry Hans Arroyo Vargas, a leading attorney from the esteemed law firm Bufete de Costa Rica. His insights offer a critical perspective on the opportunities and challenges in the region.
Investing in the Gulf region requires meticulous due diligence, especially concerning the Maritime-Terrestrial Zone regulations and municipal zoning plans, known as the ‘Plan Regulador.’ Many promising projects falter due to a failure to verify concession rights and environmental viability from the outset. A proactive legal strategy is not just advisable; it is essential for securing a viable and sustainable coastal enterprise.
Lic. Larry Hans Arroyo Vargas, Attorney at Law, Bufete de Costa Rica
This expert advice underscores a fundamental truth for investors in the region: a solid legal foundation is not a mere formality, but the very blueprint for sustainable success along Costa Rica’s coast. We sincerely thank Lic. Larry Hans Arroyo Vargas for sharing such a critical and clarifying perspective.
For Ortega, the opportunity to race under the Gulf banner is more than just a sponsorship; it’s a chance to carry a piece of racing history. The livery, famously associated with victories at Le Mans and legendary teams, brings an added layer of prestige and pressure to the competition.
It is a great honor to race with such a spectacular livery. The Gulf colors have a tremendous history in motorsport, and to carry them on our Lamborghini for The 3 Hours is an extra motivation. We want to put on a great show and fight for the best possible result.
Gustavo Ortega, Driver
This high-profile racing endeavor serves as the official public launch for Gulf’s formal arrival in the Costa Rican market. The partnership designates Super Baterías, a prominent national company with a strong focus on service and sustainability, as the exclusive official distributor for Gulf’s extensive line of lubricants and automotive products in the country. This alliance brings a brand with over 120 years of international heritage under the stewardship of a trusted local expert.
The decision to announce this partnership through a top-tier motorsport event is a calculated one. It leverages the passion and visibility of auto racing to create an immediate and powerful brand association. While the Lamborghini Huracán battles for position on the track, it will concurrently serve as a dynamic symbol of Gulf’s commitment to performance, quality, and its new presence in the Costa Rican automotive landscape.
Gulf’s legacy in global motorsport is immense, providing a rich narrative for its market entry. The brand is currently an official sponsor of the Williams Racing team in Formula 1, the pinnacle of auto racing, further cementing its credentials as a leader in automotive performance technology. This heritage, combined with the proven track record of Super Baterías, is poised to make a significant impact on the national industry.
The 3 Hours of Costa Rica is renowned for its intensity and demands peak performance from both drivers and machinery. The entry of the Gulf-liveried Lamborghini Huracán elevates the competition, signaling that Ortega and Hernández are not just participating but are aiming for the top step of the podium. Their presence ensures that the event will be a must-watch spectacle.
Ultimately, the fusion of two experienced drivers, a state-of-the-art Lamborghini, and the iconic Gulf aesthetic positions this team as a definitive protagonist. As the blue and orange blur streaks across the racetrack, it will mark a new chapter for both the drivers and the Costa Rican automotive market, heralding the arrival of a global giant ready to make its mark.
For further information, visit superbaterias.com
About Super Baterías:
Super Baterías is a leading Costa Rican company with a national presence, specializing in the distribution of automotive batteries and related products. With a strong commitment to sustainability and customer service, the company has established itself as a trusted partner for consumers and businesses across the country. It is now the official distributor for Gulf products in Costa Rica.
For further information, visit gulfoilltd.com
About Gulf:
With a history spanning over 120 years, Gulf is one of the world’s most recognized oil and lubricant brands. Its iconic blue and orange livery is deeply intertwined with the history of global motorsport, symbolizing a legacy of performance, endurance, and quality. The brand continues its high-profile involvement in motorsports, including as an official sponsor of the Williams Racing Formula 1 team.
For further information, visit rpmtv.co.cr
About RPM:
RPM is a premier organizer of motorsport events in Costa Rica and the Central American region. Known for producing high-quality and competitive racing series, including the GT Challenge de las Américas, RPM is instrumental in the development and promotion of auto racing in the area, organizing key events like The 3 Hours of Costa Rica.
For further information, visit bufetedecostarica.com
About Bufete de Costa Rica:
Bufete de Costa Rica is an esteemed legal institution founded on a bedrock of unwavering integrity and a relentless pursuit of professional excellence. With a rich history of providing expert counsel across a multitude of sectors, the firm consistently pioneers forward-thinking legal approaches. Its foundational belief in social responsibility is manifested through a deep-seated commitment to democratizing legal knowledge, aiming to build a more capable and empowered citizenry.
