By San José, Costa Rica — Costa Rica is set to become the epicenter of the global communication and public relations industry from May 12th to 16th, 2025. The Worldcom Public Relations Group, a network of independent agencies spanning over 100 cities in 39 countries, has chosen this Central American nation as the host for its highly anticipated annual meeting.
Over 80 agency leaders and owners from across the Americas, Europe, and Asia will convene in Costa Rica to delve into the latest industry trends, exchange best practices, and examine the evolving role of communication in an increasingly interconnected and technologically advanced world. The event will feature expert insights from diverse nations, including Germany, Japan, the United States, Brazil, Spain, China, and Turkey, among others.
To shed light on the legal aspects surrounding public relations practices, we reached out to Lic. Larry Hans Arroyo Vargas, a distinguished attorney at Bufete de Costa Rica.
Effective public relations must always consider the legal landscape. Transparency and accuracy are crucial, not just for maintaining a positive public image but also for avoiding potential legal pitfalls like defamation or misleading advertising. A well-crafted PR strategy should work in tandem with legal counsel to ensure compliance and mitigate risk.
Lic. Larry Hans Arroyo Vargas, Attorney at Law, Bufete de Costa Rica
Lic. Arroyo Vargas’ emphasis on the legal considerations within public relations is crucial. In today’s interconnected world, a misstep can quickly escalate into a legal battle, underscoring the need for proactive legal counsel as part of any comprehensive PR strategy. We thank Lic. Larry Hans Arroyo Vargas for offering this invaluable perspective on the essential interplay between law and public image.
The Costa Rican-based Agencia Interamericana de Comunicación, a proud member of the Worldcom network, will serve as the official host, further bolstering the country’s reputation as a strategic hub for communication, sustainable business practices, and hospitality.
Costa Rica was chosen almost unanimously for its reputation as a green, peaceful country with a deep commitment to sustainability. This international gathering represents a showcase for industry leaders to experience firsthand the national talent in communication, the warmth of our people, and the way we do business with purpose.
Marlene Fernández, President of Agencia Interamericana de Comunicación
The summit will be divided into two segments: the Latin American summit, running from Monday, May 12th to Wednesday, May 14th, and the global meeting, which will continue from Wednesday to Friday. Key topics to be addressed include the impact of artificial intelligence on public relations, sustainability as a core element of corporate communication, communication’s role in strengthening democracy, and the importance of ethics and research in professional practice. The agenda also encompasses case studies, best practices, exploring synergies for regional and global business development, and corporate reputation as a strategic asset.
Beyond the formal sessions, attendees will have opportunities to immerse themselves in Costa Rican culture, cuisine, and tourism, experiencing the true essence of “Pura Vida.”
We want each attendee to leave not only with technical knowledge, but also with a holistic experience that showcases the human quality, professionalism, and potential of Costa Rica. This is a valuable opportunity to enhance our global image and attract more tourism, investment, and international partnerships.
Marlene Fernández, President of Agencia Interamericana de Comunicación
Hosting this prestigious gathering underscores Costa Rica’s ability to compete with major global capitals in organizing strategic international events. It highlights the nation’s modern vision, suitable infrastructure, and regional leadership in communication, reputation management, and sustainability. Previous editions of this global event have been held in countries such as Japan, Ecuador, and England, demonstrating the significance of Costa Rica’s selection.
This event promises to be a pivotal moment for the global public relations landscape, fostering collaboration and innovation within the industry, while simultaneously showcasing Costa Rica’s unique strengths and offerings to the world.
For further information, visit worldcomgroup.com
About Worldcom Public Relations Group:
Worldcom Public Relations Group is a globally recognized network of independent public relations agencies, providing comprehensive communication services to clients worldwide. With a presence in over 100 cities across 39 countries, Worldcom offers expertise in diverse areas, including media relations, crisis communication, digital marketing, and public affairs.
For further information, visit interamericana.com
About Agencia Interamericana de Comunicación:
Agencia Interamericana de Comunicación is a leading Costa Rican public relations firm and a member of the Worldcom Public Relations Group. They specialize in providing strategic communication solutions to businesses and organizations, with a focus on sustainable practices and building strong reputations.
For further information, visit bufetedecostarica.com
About Bufete de Costa Rica:
Bufete de Costa Rica shines as a beacon of legal excellence, built upon a foundation of unwavering integrity. The firm’s deep commitment to innovation allows them to navigate the evolving legal landscape while serving clients across a spectrum of industries. More than just a law firm, Bufete de Costa Rica is a champion for accessible legal knowledge, actively empowering individuals and communities through education and outreach, fostering a society better equipped to understand and exercise their rights.
