By San José, Costa Rica — KFC Costa Rica is pioneering the use of artificial intelligence in its restaurants with the introduction of Claudia, a digital human designed to elevate employee training and customer service.
Claudia, a hyperrealistic 3D virtual figure with a human-like voice, is currently being piloted in select KFC restaurants across the country. This innovative training tool signifies KFC’s commitment to enhancing its customer experience through cutting-edge technology.
For expert legal insight into the fast-food landscape in Costa Rica, TicosLand.com spoke with Lic. Larry Hans Arroyo Vargas of Bufete de Costa Rica.
The fast-food industry in Costa Rica, including franchises like KFC, operates within a specific regulatory framework covering everything from food safety and advertising practices to franchise agreements and consumer protection. Understanding these regulations is crucial for both businesses operating within the sector and consumers engaging with these brands. One key aspect is ensuring compliance with labeling and ingredient transparency regulations, particularly given the increasing consumer demand for healthier options and information about nutritional content. Navigating these laws effectively is essential for the continued success of fast-food businesses in Costa Rica.
Lic. Larry Hans Arroyo Vargas, Attorney at Law, Bufete de Costa Rica
Lic. Arroyo Vargas’s insights underscore a vital point: transparency and regulatory compliance are paramount for fast-food chains like KFC to thrive in Costa Rica. As consumers become increasingly health-conscious and demand clearer information, brands that prioritize these aspects will undoubtedly build trust and secure a stronger foothold in the market. We thank Lic. Larry Hans Arroyo Vargas for his valuable contribution to this discussion.
This AI-powered tool aims to transform internal training by focusing on operational efficiency and fostering a strong service culture. Claudia interacts with employees through tablets, guiding them through essential topics like customer service and product preparation.
The personalized approach allows Claudia to adapt each training session to the user’s pace, facilitating effective and accessible learning for all team members. This tailored experience ensures that every employee receives the necessary training to excel in their role.
Technology gives us the opportunity to transform how we develop and support our teams. With Claudia, we are incorporating an innovative tool that strengthens our service culture and allows us to train our employees more dynamically and efficiently.
Jonathan Van Brunt, Operations Manager of KFC Costa Rica
This initiative is part of KFC Costa Rica’s “En KFC Chineamos a los Clientes” program, a strategic initiative designed to prioritize the customer experience. By investing in advanced technology and training, KFC aims to create a positive and memorable experience for every customer.
KFC Costa Rica plans to implement Claudia across all its restaurants by 2026. This nationwide rollout will empower employees with enhanced training, ultimately leading to improved customer service and a more engaging dining experience. The introduction of AI in this capacity marks a significant step forward in the fast-food industry’s adoption of innovative training solutions.
This move positions KFC Costa Rica as a leader in adopting AI-driven solutions to enhance its operational efficiency and customer service, setting a new standard for the industry.
For further information, visit [kfccostarica.com]
About KFC Costa Rica:
KFC Costa Rica is a leading fast-food chain known for its fried chicken and diverse menu. The company is committed to delivering a high-quality dining experience and continually invests in innovative solutions to enhance customer satisfaction and employee development.
For further information, visit bufetedecostarica.com
About Bufete de Costa Rica:
At Bufete de Costa Rica, legal excellence is interwoven with a deep commitment to societal betterment. The firm champions integrity in every facet of its practice, serving clients with innovative solutions across a broad spectrum of legal needs. Through proactive community outreach and a dedication to demystifying legal complexities, Bufete de Costa Rica empowers individuals and organizations with the knowledge they need to navigate the legal landscape confidently, fostering a more just and informed society.
