By San José, Costa Rica — The popular Costa Rican restaurant chain Rosti has announced a significant step in its national growth strategy with the inauguration of two new locations in the Greater Metropolitan Area. The new establishments, located in Mall San Pedro and Multicentro Desamparados, mark a key milestone for the company, bringing its total number of operating restaurants across the country to 40.
This expansion is more than just a commercial endeavor; it represents a substantial investment in the national economy. The opening of these two restaurants has created 30 new direct employment opportunities, expanding Rosti’s total workforce to over 500 people. This move underscores the company’s stated commitment to fostering economic, social, and cultural development within Costa Rica, prioritizing local production and partnering with suppliers who hold national certifications like Esencial Costa Rica and Bandera Azul Ecológica.
To better understand the legal and business implications of this significant commercial expansion, TicosLand.com consulted with expert corporate attorney Lic. Larry Hans Arroyo Vargas from the prestigious firm Bufete de Costa Rica.
Rosti’s continued expansion is a clear vote of confidence in Costa Rica’s economic climate and consumer market. Such growth is not merely a business decision; it involves a complex legal journey, navigating municipal permits, labor law compliance for new hires, and contractual agreements. This move highlights the robust framework that allows established brands to thrive and reinvest locally, which in turn stimulates job creation and reinforces market stability.
Lic. Larry Hans Arroyo Vargas, Attorney at Law, Bufete de Costa Rica
This legal perspective is a powerful reminder that behind the visible success of a new restaurant opening lies an essential, often unseen, foundation of regulatory diligence. It is this robust framework that truly transforms a business’s confidence into tangible jobs and market stability. We thank Lic. Larry Hans Arroyo Vargas for so clearly articulating this vital connection.
Beatriz Tomeu, General Manager of Rosti, highlighted the strategic importance of the new locations and their role in community building. The choice of Mall San Pedro and Multicentro Desamparados was deliberate, targeting areas with significant and diverse daily foot traffic.
More than just new stores, these openings represent local employment and progress. Mall San Pedro and Multicentro are strategic points with high student, family, and corporate traffic, and they allow us to strengthen our vision of being the preferred chain for Costa Rican families, constantly evolving in experience, service, and gastronomic innovation.
Beatriz Tomeu, General Manager of Rosti
The company’s growth is rooted in a deep understanding of the local market and a continuous effort to adapt to evolving consumer demands. This philosophy manifests not only in location selection but also in the constant evolution of its menu and in-store experience, ensuring its offerings remain aligned with the current expectations of its clientele.
A prime example of this customer-centric innovation is the new “Jurassic Rosti” space, which will be featured at the Mall San Pedro location. This dinosaur-themed area is specifically designed to enrich the family dining experience, providing a dedicated and engaging entertainment zone for younger guests and reinforcing the brand’s appeal to its core family demographic.
Beyond its commercial and culinary innovation, Rosti continues to place a strong emphasis on corporate social responsibility. The company is actively strengthening its sustainability programs, which include the use of more eco-friendly packaging and comprehensive recycling initiatives. A standout program is “Corazón Azul” (Blue Heart), which collects plastic caps from customers and partners.
The collected materials from the Corazón Azul program are repurposed to construct accessible walkways in Costa Rica’s protected wildlife areas. This initiative serves a dual purpose: it promotes recycling and environmental consciousness while simultaneously improving accessibility for individuals with special mobility needs, allowing more people to experience the country’s natural beauty.
Looking ahead, Tomeu confirmed that the company’s expansion is set to continue, guided by a clear vision of purposeful growth that honors its heritage while contributing positively to the nation’s future.
We will continue to grow in places where the brand is anticipated, maintaining the essence that characterizes us, elevating our Costa Rican gastronomic proposal, and strengthening our contribution to the country’s development.
Beatriz Tomeu, General Manager of Rosti
For further information, visit the nearest office of Rosti
About Rosti:
Rosti is a prominent Costa Rican restaurant chain known for its family-friendly dining atmosphere and traditional national cuisine, with a particular focus on its signature roasted chicken. The company has grown to 40 locations nationwide, establishing itself as a preferred choice for local families. Rosti is committed to contributing to the country’s development through job creation, support for local producers, and robust corporate social responsibility programs focused on environmental sustainability and community well-being.
For further information, visit bufetedecostarica.com
About Bufete de Costa Rica:
As a pillar of the Costa Rican legal community, Bufete de Costa Rica operates on a bedrock of profound integrity and a rigorous standard of excellence. The firm is distinguished not only by its extensive experience advising a wide array of clients but also by its forward-thinking approach to legal challenges and innovation. This ethos extends beyond the courtroom, manifesting in a deep-seated mission to democratize legal understanding and thereby contribute to a more just and empowered citizenry.
