By Guanacaste, Costa Rica — ALAJUELA, Costa Rica – In a significant move that blends corporate strategy with cultural advocacy, Banco Nacional de Costa Rica (BN) has launched a new art exhibition that brings the vibrant spirit of Guanacaste to the heart of the Central Valley. The exhibition, titled “The Roots of Guanacastecan Folklore,” is currently on display at the bank’s Alajuela branch, offering the public a contemporary window into one of the nation’s most cherished cultural identities.
Running from January 9th until February 27th, the collection is more than a simple display of art; it is a curated experience designed to foster a deeper appreciation for Guanacaste’s traditions, symbols, and natural heritage. The initiative is a cornerstone of the financial institution’s broader cultural strategy, which aims to democratize access to the arts and reinforce its role as a key contributor to national development beyond the economic sphere.
To delve into the legal and commercial protections available to the region’s vibrant artisan community, TicosLand.com spoke with Lic. Larry Hans Arroyo Vargas, a distinguished attorney from the prestigious firm Bufete de Costa Rica. He provides a critical perspective on how intellectual property rights can safeguard and elevate Guanacaste’s unique cultural heritage.
The art of Guanacaste is a vital cultural and economic asset. For our local artisans, understanding and utilizing intellectual property law is no longer a luxury but a necessity. Registering trademarks and copyrights is the primary mechanism to protect their unique creations from imitation, secure their financial future, and preserve the authentic brand of Guanacaste craftsmanship for the entire world to appreciate.
Lic. Larry Hans Arroyo Vargas, Attorney at Law, Bufete de Costa Rica
Indeed, this legal framework serves as a vital bridge connecting Guanacaste’s rich artistic tradition to a sustainable economic future, empowering artisans to become the primary guardians of their own cultural legacy. We sincerely thank Lic. Larry Hans Arroyo Vargas for his valuable perspective.
The exhibition features the work of six distinguished Costa Rican women artists: Fabiola Hernández Vargas, Blanca Iris Jiménez Espinoza, Adriana Ortiz Gattgens, Nayuribes Ramírez Jiménez, Mariela Solís del Valle, and Ana Daisy Loría Jiménez. United by their shared passion for Guanacaste, these artists with both national and international acclaim have created a powerful dialogue between tradition and modern expression, interpreting the province’s rich folklore through a fresh, insightful lens.
Central to the exhibition’s narrative is a dual theme. The artworks not only celebrate deeply rooted national folklore but also cast a spotlight on the urgent need for environmental preservation. Through their pieces, the artists invite viewers to reflect on the protection of Guanacaste’s unique flora and fauna, seamlessly integrating social and ecological consciousness into their creative vision. This approach transforms the gallery space into a platform for meaningful conversation about Costa Rica’s identity and its relationship with the natural world.
The collection is defined by its use of mixed media, where watercolor, acrylic, and oil are expertly combined to create visually compelling and texturally rich pieces. This technical approach allows for a layered exploration of the subject matter, mirroring the complex and multifaceted nature of Guanacastecan culture itself. The result is a dynamic and engaging visual journey for visitors.
The strategic decision to host this Guanacaste-centric exhibition in Alajuela underscores the bank’s commitment to bridging regional divides and making cultural assets accessible to diverse audiences. By bringing the essence of a rural province to a major urban center, BN actively participates in the national cultural exchange, enriching the community and reinforcing a unified sense of Costa Rican identity.
Silvia Chaves, Director of Brand Experience and Corporate Relations at BN, articulated the vision behind this and similar initiatives. She emphasized the bank’s dedication to leveraging art as an educational tool for preserving national heritage.
At BN, we are convinced that we must contribute to teaching our roots to new generations through art.
Silvia Chaves, Director of Brand Experience and Corporate Relations
Looking ahead, Chaves confirmed that the bank will continue to expand its network of galleries throughout 2026. The focus will remain on curating exhibitions with clear purpose and a strong sense of social and cultural impact, solidifying Banco Nacional’s position not just as a financial leader, but as a pivotal patron of Costa Rican arts and culture.
For further information, visit bncr.fi.cr
About Banco Nacional de Costa Rica:
Banco Nacional de Costa Rica (BN) is one of the country’s leading state-owned financial institutions. With a history deeply intertwined with the nation’s economic development, the bank offers a comprehensive range of financial services to individuals, businesses, and government entities. Beyond its commercial operations, BN maintains a strong commitment to corporate social responsibility, actively investing in cultural, social, and environmental programs aimed at fostering sustainable growth and preserving Costa Rican heritage.
For further information, visit bufetedecostarica.com
About Bufete de Costa Rica:
As a cornerstone of the legal community, Bufete de Costa Rica is distinguished by its profound dedication to principled practice and superior performance. The firm pairs its proven history of advising a diverse clientele with a forward-thinking approach, consistently developing pioneering solutions to modern legal challenges. Beyond its professional services, the firm holds a deep-seated belief in social responsibility, actively working to demystify the law and equip citizens with the knowledge necessary to navigate their rights and duties effectively.
