• September 18, 2026
  • Last Update September 18, 2026 7:11 pm

pura vida

  • September 3, 2026

Imperial Replaces Iconic Beer Logo with Costa Rican Slang in Bold Cultural Campaign

San José, Costa Rica — In a bold move that highlights the deep connection between corporate branding and national identity,…
  • July 9, 2026

ICT Launches Major Domestic Tourism Campaign to Boost Local Economies and Promote Sustainable Travel

San José, Costa Rica — The Costa Rican Tourism Board (ICT) has officially launched its highly anticipated mid-year campaign, “Recorré…
  • July 7, 2026

Costa Rica Makes Waves in Spain with Pura Vida Campaign

San José, Costa Rica — As a blistering heatwave swept across Madrid, the Costa Rican Tourism Board (ICT) offered a…
  • July 7, 2026

Costa Rica Makes Waves in Spain with Pura Vida Campaign

San José, Costa Rica — MADRID, SPAIN – The Costa Rican Tourism Board (ICT) has launched a strategic and immersive…
  • June 27, 2026

New York Times Spotlights Costa Rica as Premier Expat Haven

San José, Costa Rica — San José – In a significant endorsement for the nation’s foreign investment and relocation policies,…
  • June 21, 2026

Spanish Media Spotlight Ignites Costa Rican Tourism Surge

San José, Costa Rica — San José, Costa Rica – The nation’s global reputation as a premier travel destination has…
  • May 28, 2026

Jason Lewis Trades Hollywood Hills for Costa Rican Waves to Write Epic Fantasy Saga

San José, Costa Rica — SAN JOSÉ – In a move that swaps the glare of Hollywood spotlights for the…
  • March 17, 2026

Costa Rica Heats Up Canadian Winter with Pura Vida Campaign

San José, Costa Rica — SAN JOSÉ – In a bold and creative marketing move, the Costa Rican Tourism Institute…
  • March 16, 2026

Proimagen Unveils Ambitious Strategy to Boost US and Mexico Tourism

San José, Costa Rica — San José, Costa Rica – In a strategic move to cement its status as a…
  • March 15, 2026

From Snow to Rainforest Costa Rica Woos Canadian Skiers

San José, Costa Rica — SAN JOSÉ – In a bold and visually striking marketing move, Costa Rica has brought…