San José, Costa Rica – Costa Rica’s domestic tourism market is experiencing an impressive surge, with a more than threefold increase in the last five years, according to a recent report. Leading the charge in this transformation is Airbnb, whose platform has seen substantial growth in bookings from local travelers, reflecting a rising interest in exploring the country’s diverse attractions. The digital platform’s flexibility and variety of options have made it easier for Costa Ricans to embark on domestic adventures, boosting the tourism sector even amid challenging economic conditions.
A key driver behind this surge has been a shift in travel preferences among Costa Ricans, who are now more inclined to explore their country’s natural beauty rather than traveling abroad.
Airbnb’s data shows that domestic bookings have skyrocketed, particularly in regions like Guanacaste, Puntarenas, and the Central Pacific. This rise in local tourism is not only bolstering the national economy but is also contributing to a more sustainable tourism model, reducing reliance on international visitors.
Local tourism has demonstrated not only remarkable resilience, but has also been crucial in redistributing tourism and strengthening local economies. Airbnb has succeeded in expanding access to tourism in more cities, enabling more than 26 towns to have received their first booking through the platform since 2020. Short-term accommodations offer a more affordable option, allowing families to enjoy shared spaces and live unique experiences.
Angel Terral, Airbnb’s General Manager for Mexico, Central America and the Caribbean
This surge in domestic travel has been fueled by a combination of factors, including the affordability of Airbnb options compared to traditional hotels, the flexibility to book entire homes, and the enhanced safety and privacy in a post-pandemic environment. Moreover, Airbnb has enabled travelers to explore less-visited areas of Costa Rica, spreading tourism dollars beyond traditional hotspots and stimulating local economies in rural regions.
The growth of domestic tourism also aligns with broader global trends, where travelers are increasingly seeking sustainable, experience-driven vacations. Airbnb’s model has allowed local hosts to play a pivotal role in these trends, offering unique experiences such as guided nature tours, culinary experiences, and cultural exchanges. These offerings have helped create a deeper connection between travelers and the local communities, further enriching the tourism experience in Costa Rica.
For the Costa Rican economy, this shift toward domestic tourism could not have come at a better time. The pandemic hit the international travel market hard, leaving the country’s tourism sector vulnerable. However, the rise in domestic travel, supported by platforms like Airbnb, has provided much-needed relief and is helping to stabilize the industry. As Costa Ricans continue to explore their homeland, the tourism sector is expected to maintain steady growth in the coming years.
In Costa Rica, almost 40% of bookings are for domestic tourism. Airbnb has played a significant role in this redistribution, promoting lesser-known destinations and diversifying tourism experiences for domestic travelers. Short-term accommodations are not only more affordable, but also offer families the opportunity to enjoy shared spaces and create unforgettable memories
Angel Terral, Airbnb’s General Manager for Mexico, Central America and the Caribbean
Furthermore, Airbnb has played a critical role in promoting responsible tourism practices. Many hosts are adopting sustainable practices, such as using eco-friendly materials and encouraging guests to respect the environment, aligning with Costa Rica’s broader commitment to environmental conservation. This has resonated particularly well with domestic tourists, many of whom are increasingly conscious of their environmental impact.
The domestic tourism boom in Costa Rica, led by Airbnb’s rising popularity, is reshaping the country’s travel landscape.
The platform’s ability to offer unique, affordable, and flexible lodging options has played a crucial role in enabling locals to explore the rich biodiversity and beauty of their homeland. As this trend continues, it is clear that domestic tourism will remain a cornerstone of Costa Rica’s tourism sector, with Airbnb at the forefront of this ongoing transformation.
For further information, visit airbnb.co.cr
About Airbnb:
Airbnb is a global online marketplace that connects travelers with hosts offering unique lodging and travel experiences. Founded in 2008, Airbnb operates in over 220 countries and regions, providing a wide variety of accommodations, from single rooms to entire homes, along with local experiences that reflect the diversity and culture of each destination. The company is committed to fostering a community-driven travel model that benefits both travelers and local hosts.